Ceepackaging

Amcor PushPop, the easy-open and fun-shaped flexible pack from Amcor Flexibles, has been chosen by major UK retailer Sainsbury’s and Kinnerton Confectionery for the launch of the new Sainsbury’s Taste The Difference range of Dusted Milk Chocolate Hazelnuts, Belgian Milk Chocolate Fruit & Nut Selection and White Chocolate Strawberries.

The Squirrel Brand Company bills each of its products as "The Ultimate Nut," and with flavors like Italian Black Truffle Almonds(TM) and Creme Brulee Almonds(TM), it's hard to disagree. Each of its eight kettle-roasted, artisan nut products is as decadent as the next. So when Squirrel Brand made the decision to market its products to upscale hotels, country clubs and businesses, it needed a package to reflect the sophisticated nature of the brand and to protect the nuts' subtle flavors.