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Entries for tag: gift
Unique editions for gift fair
Pack & Gift will take place in Paris (June 11th & 12th), at the Porte de Versailles.
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A canvas for a bottle of rum
Some say that rum is the distilled flavor of the Caribbean islands. Now, a specialty rigid paperboard can from Sonoco provides the canvas to present the vibrant, premium quality of Doorly's XO Specially Selected Fine Barbados Rum contained in the bottle inside.
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Pack&Gift, the first annual rendez-vous for event-based and promotional packaging
The Idice company (ETAI group), specialist in trade fairs, is inviting marketing and promotion managers to meet participants likely to work with them on the creation of their promotional offers
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H&M communicates luxury with Korsnäs board
‘We chose Frövi White for the print quality,’ says H&M packaging buyer Viveca Kleebinder. ‘The material’s properties enabled us to reduce grammage compared with FBB, which we have used in previous years. With this graphic design, we’re trying to communicate a feeling of luxury and flair, so print quality is essential. The whiter the cartonboard, the better the results.’
Read ArticleInaugurating pack and gift
Winning the consumer's attention at the approach of the different holiday dates that punctuate our calendar, highlighting a major event within a company (anniversary, launch) or simply creating a new dynamic around a product… Event-based packaging is producing more and more emulators within the brand names, bringing a breath of fresh air to sales.
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