Rhodia Acetow, based in Freiburg, Germany, was awarded a WorldStar 2007 in November by the World Packaging Organisation for its product TOWCUBE®. This is an innovative vacuum film developed specially for packing bales of cellulose acetate, which is used in the manufacture of cigarette filters. Before receiving this accolade, TOWCUBE® had already won the German Packing Award (“Deutscher Verpackungspreis) – see www.verpackung.org – during the FachPack 2007 trade fair. This is also a cause for celebration for Kobusch-Sengewald, the packaging specialist that makes the new film exclusively for Rhodia.
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