Ceepackaging

Corporate

Arla foods signs renewed contract on packaging supply

Under the agreement, the Promens facility in Stilling near Skanderborg will
supply Arla’s packaging for these variants of the CombiPac® type for Arla’s dairies
in Denmark and Sweden.
Arla and Promens currently have a partnership for the supply of a wide range of
the excellent packaging products manufactured by Promens.
Since the successful launch of Kærgården in Denmark in 1990 – today one of the
strongest brands in Denmark – the CombiPac® format has been Arla’s preferred
packaging for spreadable products.
In 2006, Arla chose to expand its market by launching a German Kærgården
which has been such a huge success in the German market, and a version was
also launched in Poland in 2008.
Arla’s choice of CombiPac® as the preferred packaging for these strong brands is,
among other things, a result of a long-standing partnership with Promens as
supplier where quality, reliability of supply and professional collaboration are key
words.
Lars Høgh Jensen, Category Buyer with Arla Foods, states: “Our choice of
Promens as continued supplier is of course based on an actual business model
where costs, supply chain factors and the like are being considered, but we also
took into consideration that Promens for almost 20 years has been an extremely
reliable and competent supplier of quality packaging for Arla and we would like to
see this collaboration continue
Niels Chr. Schou, Sales & Marketing Director of Promens Food & Beverage
Packaging: “We are very happy with being able to continue our long-standing
and very stable collaboration with Arla. The new contract gives both parties the
necessary peace of mind to continue developing both new and well-known
packaging formats.”
The unique features of CombiPac® is, among other things, the minimal use of
plastic material to the advantage of cardboard which ensures that Arla can
continue to enhance its environmental profile in its choice of packaging.
As CombiPac® provides 100% UV protection, Arla is able maintain the product
quality throughout the product life cycle as UV light is a significant cause of the
butter degrading in terms of taste and smell.