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Wine pack nominated for German packaging prize

According to the jury, the novel wine packaging combines attractiveness with convenient features in a creative way. The prototype made of kraftboard allows high-quality printing. The shape of a wine shelf is an appealing presentation not only in trade, but also at the customer. The high functionality impressed the jury.

“We are very proud of this nomination”, says Susanne Zweibrück, Marketing Manager of the Beer & Beverage Business Area at A&R Carton, “as it is a clear proof of our innovative abilities. We have decades of knowledge in the production of board multipacks for the beverage industry and we used this long time experience to develop a completely new range of wine packs leaving nothing to be desired. But the “Vin-o-Presenter” is certainly the most creative one,” she concludes.