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Events

Fair to launch in Poznań

By NEWS SYSTEM
Published: August 30th, 2007
Related tags: food, Poland, Poznan

The Fair of Food Packaging PAKFOOD will be held for the first time on the grounds of the Poznań International Fair on 17 – 20 September 2007.

From 2006, the International Packaging Technology and Logistics Exhibition TAROPAK is held every two years. The next edition of this show will be organised
in September 2008. However, to address the needs and wishes of many exhibitors, we decided to hold a packaging show for one group of customers in odd years. The group includes representatives of businesses, production companies and traders from the food sector. The statistics confirm that this is the largest group of packaging buyers.

The current value of the global packaging market amounts to USD 424 billion and is constantly growing. According to the forecasts, it might reach almost USD 600 billion in 2014. 56% of global packaging is used in food and beverage sector. In Europe, this share amounts to as much as 64% (the value of the European market is USD 127 billion). The majority of food packaging is produced in North America – 51%, Europe – 30% and Asia – 14%. The rest of the world produces only 5% of the global production. Paper and cardboard are the basic materials for packaging production – their share amounts to 43%. They are followed by plastic packaging – 28%,  metal – 17%, wood – 7% and glass 5%.

The World Packaging Organisation (WPO) projects that the global food packaging market will increase by as much as 5% in the coming years (the projected increase
of the global packaging market is 3.5%). Therefore, investments in this sector of economy bring guaranteed and large returns. However, because food packaging has to perform various functions (protection of the product, information, marketing, user functions, logistics), this packaging market segment is very demanding for producers.
It is important to maintain appropriate technical parameters of such packaging, including: barrier functions, UV protection, prolonged shelf life, antistatic properties or

 

transparency. This is why clients of packaging manufacturers constantly demand innovativeness and openness to modern technologies from them. This is why this part of the packaging sector would like to have the opportunity to present their achievements at a trade show held every year*.

The first edition of the Fair of Food Packaging PAKFOOD has attracted over 200 exhibitors from 18 countries: Belgium, Belarus, China, Czech Republic, France, Germany, Great Britain, Hungary, India, Italy, Lithuania, Luxembourg,
the Netherlands, Slovakia, Spain, Sweden, Turkey and Poland. The exposition area will amount to 6,500 m².

SCOPE

The scope of PAKFOOD encompasses the most important areas in the packaging sector:

·        packaging – packages and additional packaging materials, materials for packing
and package production, package design;

·        machines – packing machines and devices, package manufacturing machines, marking and labelling machines, packing machine design;

·        technical consulting.

Benefits stemming from the participation in PAKFOOD: a large number of professional visitors from Poland and abroad interested in packaging and the production of packaging, an opportunity to see competitive offers, extensive information about the market, the most efficient and the cheapest form of promotion and media coverage.

PACKAGING DAY

The General Meeting of the Polish Chamber of Packaging held in March 2007 decided to establish the Packaging Day. This initiative should help disseminate and promote knowledge about packaging, its manufacturing systems, filling, transport and storage. By establishing the Packaging Day, the Polish Chamber of Packaging encourages packaging manufacturers and all companies from the packaging sector, as well as mass media to intensify their activities leading to the promotion of the packaging-related issues. It is foreseen to happen in the week of the Packaging Day. This year it is
18 September. As PAKFOOD organisers, we are happy that the Packaging Day has been chosen as one of the trade fair days. It is unquestionable that trade shows play
an important role in the dissemination and promotion of knowledge about packaging
by offering their participants a rich and wide programme of events.

TRADE FAIR PROGRAMME

PAKFOOD abounds in interesting events and a rich agenda prepared in cooperation with our partners. 

The Polish Chamber of Packaging and the Polish Packaging Research and Development Centre organise a series of lectures and presentations. They will be devoted to “Food packaging – challenges and development directions” (Tuesday,
18 September, 11 am – 2 pm, Green Conference Room, Eastern Lobby). The conference will focus on factors determining the development of food packaging in the coming 5-10 years. Detailed topics will include food and consumer safety requirements, the necessity to improve food economy and environmental requirements that determine new solutions in the area of packaging materials. Presentations will be held by academics from the Institute of Logistics and Warehousing in Poznań and the Polish Packaging Research and Development Centre. Interested companies can not only participate in the conference, but also offer their information and promotion materials
at the stands of the Polish Chamber of Packaging and COBRO as part of the “Corporate literature display”.

The Chamber and COBRO also organise an information session entitled: “What you should know before launching food packaging on the market” (Monday, 17 September, 3 pm – 4 pm, Pavilion 5, Stand 25) devoted to food packaging requirements and examination methods for checking their compliance.

Moreover, Polski Drukarz Publishing House will organise a conference on “Food-contact packaging – design, printing, finishing” (Tuesday, 18 September, 11 am – 4 pm, Large Room, WTC). It will be a forum for exchanging experiences between suppliers of technologies, printing houses and their customers. The agenda will include a series
of multimedia presentations held by suppliers of technologies, machines, devices and materials for production of packaging. They will be addressed to experts from the food and packaging sector, food packaging manufacturers, representatives of printing companies that produce packaging and their clients from the FMCG sector.

Topics:

·        Packaging as the source of brand success

·        Offset inks used in the food packaging production in the light of the currently binding regulations

·        Modern bases for flexible packaging

·        The packaging of tomorrow today – the latest solutions for safe packaging

·        DeskPack software for packaging artwork design

·        Low-odour and low-migration inks.

 

Polski Drukarz will once again organise “The A to Z of Packaging” workshops at its stand. This time, the workshops will have a different structure. Experts will await participants in the workshop room (Pavilion 5, Stand 13) on 19 September at 11 am
– 3 pm. They will answer questions related to the following issues of package marketing: 

·        How to generate savings in the development and purchase of packaging

·        Packaging design software

·        New trends in packaging finishing

·        Modern cutting of packaging

You will be able to see samples of new materials, packaging models and software demos during the workshops.

The editorial board of specialist magazines: Nowoczesny Magazyn, Logistyka a Jakość and Transport i Spedycja will organise the Sztaplar Cup (Tuesday, 18 September,
11 am – 3 pm, Wednesday, 19 September, 10 am – 2 pm, open grounds, Sector 3), i.e. the nationwide competition of forklift truck operators for the Polish Champion title and for the Cup of the Chairman of the Board of Directors of the Poznań International Fair. This event will be accompanied by a conference panel devoted to FMCG logistics: “Outsourcing and insourcing of logistic services in the food sector – how to streamline product storage and distribution costs?”(Tuesday, 18 September, Wednesday,
19 September, 10 am – 4 pm, Pavilion 14B, 2nd floor).

The editorial board of Packaging Polska will open the ART OF PACKAGING competition office at its stand (no. 51) in Pavilion 5. Food packaging showcased at the fair will be selected for the Flavour Packaging category (visit www.artofpackaging.pl
to find out more).

The best design stands that are well prepared for the implementation of corporate marketing strategies will be selected at PAKFOOD. They will receive the Acanthus Aureus statuettes.

As the organisers, we hope to create, together with our partners, an attractive trade fair event that is significant on the market, meets your expectations and creates an excellent place for many interesting meetings.