Online features
- Home page
- Products
- Technology
- Environment
- Profiles
- Corporate
- Investment
- Events
- People
- Countries
- Agenda
- Analysis
- Blog
Latest magazine
Products
FA launches foam soap
FA, european brand leader in personal care products becomes part of the “Foamer” segment with FA SOFT FOAM SOAP in two versions: FA Silky Soft and FA Aloe Vera Sensitive. Partner to this product innovation is Taplast, global leader in innovative dispensing systems with its new foamer Piuma.
Foaming soap is indeed one of the personal care segments in rapid growth for the strong pleasure sensation created by mousse, its ability to evoke soft and snuggly sensations while taking delicate care of your skin. At the same time, for the companies in this sector, “mousse” becomes an innovation opportunity at sustainable costs. Already a benchmark reference for soap bars and liquid soap, FA decided to extend its brand to foamer soaps using a formulation with a soft consistency that turns out to be particularly delicate for hands and does not dry even the most sensitive skin. The ideal foamer, therefore, most be able to provide a thick homogenous quality foam, but that’s not all: even the shape of the foam must be coherent with product positioning.
Along with reduced environmental systems (Taplast is a global leader in dispenser systems with a reduced number of components entirely made in plastic) Piuma is the new proposal to satisfy even the demands of those who prefer a classic form: the innovative content is in both the new patented blending system with an external spring that is not in direct contact with the product and the air chamber which is a standard SP 28/400 therefore less limiting and more price attentive. Piuma is suitable for the dispensing of liquid soaps, skin care products, shampoos and sun screen products and distinguishes itself for its essential and attractive design which through a changeable ring offers very different esthetic and ergonomic options for an easy personalization of packaging.
Studied and adjusted last year, Piuma participated in the launch of the new FA SOFT FOAM SOAP line on the German market and will soon share the brand extension to the European market.
Taplast, specialized in dispensing systems, is partner to multinational companies operating on the personal and household care markets. A family owned business founded in 1973 and today in its second generation, Taplast innovates by associating design, ergonomics, precision and ecology. The sustainable development in projects (material reduction, re-use and recycling) and a coherent design to the brand identity have permitted Taplast, from 1995 to today, to well-receive 11 awards in various international design and packaging competitions. competitions.
